Australia’s future as a leading higher education provider is under threat by government changes (and smart international competition). A 200-page interim report, released on 26 October 2023, has urged the tertiary sector to focus on quality and integrity to ensure sustainable international student growth within Australia. The report pointed to a number of factors that [...]
There has been a dramatic change in the dynamics of the workplace in recent years. With the advent of technology and the unforeseen circumstances brought about by the COVID-19 pandemic, remote work has surged to the forefront of modern business practices. The question is - Is working from home the definitive future of work? [...]
Student recruitment using peer-to-peer effect According to a recent study conducted by Intead and Unibuddy, student ambassadors are becoming an increasingly credible source for prospective students considering studying abroad. The study, titled "Peer-to-Peer Student Conversations," also shows at what stage of the recruitment funnel student ambassadors have the most influence and how the use of [...]
There is a common sentiment among those involved in the ever-changing field of student recruitment: the process is becoming more difficult, not less. The recruitment landscape has become more competitive as student mobility patterns change around the world and more schools compete for international students. The current challenge is to keep your school at the [...]
Many educational institutions are seeing an increase in the number of interested students. The Internet appears to play a significant role in this pattern, as it facilitates students' ability to simultaneously contact multiple institutions with questions using online forms, social media, or plain old email. Similarly, prospects can file a larger field of applications thanks [...]
Edified has released new research that reveals the difficulties universities have in handling inquiries from potential international students. According to Edified's 2023 Enquiry Experience Tracker, a comprehensive analysis of 128 institutions around the world shows that many are failing to capitalize on prospective student leads because of ineffective communication strategies. Countries like Australia and New [...]
Social media is second-most important information source for prospective students (after only the institutional website) when exploring options for study abroad Most social media usage happens before the student even makes an enquiry Some social channels, notably TikTok and Instagram, are now being widely used as search engines by students who are looking for [...]
Companies in a wide range of sectors have adopted AI-powered solutions in recent years, with the goal of improving their operations and overall efficiency. Businesses are entering a new era marked by the widespread adoption of artificial intelligence and the desire to take advantage of its transformative potential. However, due to the ever-expanding variety of [...]
How institutions can improve international student conversions from admission to enrolment A featured panel at EAIE 2023 highlights the key conversion opportunity in the often months-long interval between admission and enrolment The panelists emphasised the complexity of the student decision making process and the many factors that are involved, not all of which are under [...]
Students' active participation in online learning environments is a critical factor in achieving positive learning outcomes, especially in the context of distance or hybrid learning environments. However, both teachers and students may find it difficult to create and maintain a high level of engagement due to factors like a lack of social interaction, technical difficulties, [...]
